Sample-CM Dedicates Collection to the Ritual of Sport

BERLIN, GERMANY - JANUARY 20:  A model walks the runway at the Sample-CM show during the Mercedes-Benz Fashion Week Berlin Autumn/Winter 2016 at Stage at me Collectors Room on January 20, 2016 in Berlin, Germany.  (Photo by John Phillips/Getty Images for IMG)
Sample-CM show during the Mercedes-Benz Fashion Week Berlin Autumn/Winter 2016 Photo by John Phillips/Getty Images for IMG

Sample-CM‘s Margot Charbonnier is a little nervous before her show at Berlin Fashion Week AW16. “It will feel much better when it starts”, she reassures, smiling. “Grand Bassin” (big pool) is the name of her presentation which is also the second part of her creative study of social interaction through clothes. “Each of my collections is about a specific social practice,” says the Central Saint Martin’s graduate, whose background is in sociology and fashion. “‘Grand Bassin’ is dedicated to the ritual of sport. In it I am looking at what one does before and after doing sports”.

While using fashion’s vocabulary to discuss these subjects in a more creative way, Margot Charbonnier sees each garment “as an interface between body as the personal and space as the social”. To underscore the aspect of social interaction for the presentation of her AW16 collection the designer asked three performers to create looks on the runway. The clothes – mostly in white and beige with strikingly colourful pieces in monochrome red, blue and yellow – are intended to challenge personal creativity and style in the way they can be combined, customised and transformed. Each piece is equipped with hidden holes through which thin elegant blue straps can be inserted to adjust the fit or simply harnesses. “I wanted to create decorative details out of practical ones”, she says. With this the designer has managed to add performance and playfulness to the experience of dressing, and give new possibilities to overlooked accessories like Velcro straps.

See Sample-CM’s AW16 collection presented at BFW below.

BERLIN, GERMANY - JANUARY 20:  A model walks the runway at the Sample-CM show during the Mercedes-Benz Fashion Week Berlin Autumn/Winter 2016 at Stage at me Collectors Room on January 20, 2016 in Berlin, Germany.  (Photo by John Phillips/Getty Images for IMG)
Sample-CM show during the Mercedes-Benz Fashion Week Berlin Autumn/Winter 2016 Photo by John Phillips/Getty Images for IMG
BERLIN, GERMANY - JANUARY 20:  A model walks the runway at the Sample-CM show during the Mercedes-Benz Fashion Week Berlin Autumn/Winter 2016 at Stage at me Collectors Room on January 20, 2016 in Berlin, Germany.  (Photo by John Phillips/Getty Images for IMG)
Sample-CM show during the Mercedes-Benz Fashion Week Berlin Autumn/Winter 2016 Photo by John Phillips/Getty Images for IMG
BERLIN, GERMANY - JANUARY 20:  A model walks the runway at the Sample-CM show during the Mercedes-Benz Fashion Week Berlin Autumn/Winter 2016 at Stage at me Collectors Room on January 20, 2016 in Berlin, Germany.  (Photo by John Phillips/Getty Images for IMG)
Sample-CM show during the Mercedes-Benz Fashion Week Berlin Autumn/Winter 2016 Photo by John Phillips/Getty Images for IMG
BERLIN, GERMANY - JANUARY 20:  A model walks the runway at the Sample-CM show during the Mercedes-Benz Fashion Week Berlin Autumn/Winter 2016 at Stage at me Collectors Room on January 20, 2016 in Berlin, Germany.  (Photo by John Phillips/Getty Images for IMG)
Sample-CM show during the Mercedes-Benz Fashion Week Berlin Autumn/Winter 2016 Photo by John Phillips/Getty Images for IMG
BERLIN, GERMANY - JANUARY 20:  A model walks the runway at the Sample-CM show during the Mercedes-Benz Fashion Week Berlin Autumn/Winter 2016 at Stage at me Collectors Room on January 20, 2016 in Berlin, Germany.  (Photo by John Phillips/Getty Images for IMG)
Sample-CM show during the Mercedes-Benz Fashion Week Berlin Autumn/Winter 2016 Photo by John Phillips/Getty Images for IMG
BERLIN, GERMANY - JANUARY 20:  A model walks the runway at the Sample-CM show during the Mercedes-Benz Fashion Week Berlin Autumn/Winter 2016 at Stage at me Collectors Room on January 20, 2016 in Berlin, Germany.  (Photo by John Phillips/Getty Images for IMG)
Sample-CM show during the Mercedes-Benz Fashion Week Berlin Autumn/Winter 2016 Photo by John Phillips/Getty Images for IMG
BERLIN, GERMANY - JANUARY 20:  A model walks the runway at the Sample-CM show during the Mercedes-Benz Fashion Week Berlin Autumn/Winter 2016 at Stage at me Collectors Room on January 20, 2016 in Berlin, Germany.  (Photo by John Phillips/Getty Images for IMG)
Sample-CM show during the Mercedes-Benz Fashion Week Berlin Autumn/Winter 2016 Photo by John Phillips/Getty Images for IMG
BERLIN, GERMANY - JANUARY 20:  Designer Margot Charbonnier poses at the Sample-CM show during the Mercedes-Benz Fashion Week Berlin Autumn/Winter 2016 at Stage at me Collectors Room on January 20, 2016 in Berlin, Germany.  (Photo by John Phillips/Getty Images for IMG) *** Local Caption *** Margot Charbonnier
Designer Margot Charbonnier. Photo by John Phillips/Getty Images for IMG

Text by Ira Solomatina

More: Berlin Fashion Week AW16 Roundup #1

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