Introducing the Seeker: Infiniti’s compass you’ll want to get lost with

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The Seeker, Infiniti Q30’s compass
The Seeker, Infiniti Q30’s compass

To support the launch of the all-new Q30 car model, Infiniti has created the Seeker – a modern-day version of the traditional compass inspired by the Infiniti Q30 itself.  A first for any brand, it combines digital and analogue technology to open up a completely new way to navigate. The dial shows you the way, while the lights show you how close you are to your destination. But how you get there – and what you discover along the way – is up to you.

GPS enabled and suited to point you to any destination on Earth, the Seeker was put in the hands of a select number of influencers, including Josh Rubin, Editor-in-Chief of CoolHunting.com and Michael Schulz aka @berlinstagram. Using the Seeker as his guide, Josh was sent on adventure through historic Krakow to find the Q30, which was hidden in a secret location. Michael explored this hometown of Berlin, snapping photos along the way and eventually arriving at the Q30, where he shot the car in his signature photographic style.

Stay tuned for the exclusive films, coming soon and in the meantime, check out the Seeker teaser clip below.

Learn more about the Infiniti Q30 and book your test drive now.

#BornToChallenge

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The Seeker, Infiniti Q30’s compass
The Seeker, Infiniti Q30’s compass
The Seeker, Infiniti Q30’s compass
The Seeker, Infiniti Q30’s compass

Sponsored by Infiniti

 

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