{"id":17743,"date":"2014-11-10T12:49:56","date_gmt":"2014-11-10T11:49:56","guid":{"rendered":"https:\/\/www.sleek-mag.com\/?p=17743"},"modified":"2014-11-10T12:49:56","modified_gmt":"2014-11-10T11:49:56","slug":"not-so-superfluous-sequins-go-sustainable","status":"publish","type":"post","link":"https:\/\/www.sleek-mag.com\/de\/article\/not-so-superfluous-sequins-go-sustainable\/","title":{"rendered":"Not so superfluous: sequins go sustainable"},"content":{"rendered":"

\"Rahel Rahel Guiragossian, graduate collection. Photo by I AM JOHANNES<\/p>\n

Revolutions\u2019 greatest successes aren\u2019t on the barricades but at the breakfast table. When ideological upheaval comes commonplace, that\u2019s when real change can be measured. Right now, fashion is experiencing a seismic shift. Ecological awareness is the height of fashion, with ethical lines becoming increasingly chic, designers interweaving consciousness-raising into their mindfully created basics. The most successful of these brands, such as AwaveAwake and Maiyet, champion a clean-living ethos with clear roots in Seventies fashion. Rahel Guiragossian is moving a step ahead by inventing an ethical alternative to a material associated with pure hedonism: sequins.<\/p>\n

Because sequins are superfluous and superficial, Guiragossian demonstrates that they are one of most meaningful mediums for the next generation of eco-fashion designers. \u00a0Guiragossian, a fresh graduate of the Master\u2019s program in Sustainable Fashion at ESMOD Berlin<\/a>, describes her fascination with sequins originating from seeing belly-dancers\u2019 costumes in a Lebanese souvenir shop in Beirut, while walking to her father\u2019s artist studio. Her mother\u2019s allergy to sequins made her question the material. From there, she began her research into sequins and discovered that most luxury fashion is produced using questionable chemicals, and sequins are particularly problematic. Guiragossian\u2019s ambition became to create a wholly biodegradable version of the polyester product, since current forms of sequins take hundreds of years to dissolve and then disseminate harmful chemicals into the soil. Instead, she <\/b>replaces conventional threads, base fabric and the disks with biodegradable alternatives.<\/p>\n

As Guiragossian explains, \u201cThis changes the entire value of the fabric. Starting from the production phase; where there will no longer be a need for harmful chemicals to make the material. Then there is the user phase; where people like my mother won\u2019t be allergic to the fabric any longer since it\u2019s chemical free. And finally at the end of the life cycle of the outfit, if it must be discarded, it will be entirely nature friendly. The purpose is not to biodegrade such a valuable textile but to change the entire life cycle to a cleaner one.\u00a0<\/b><\/p>\n

To achieve this end, Guiragossian\u2019s most significant accomplishment is aesthetic. Rather than create a garment that conventionally embodies her high-minded ideals, she designed a black-tie collection with an invisible ethical pedigree. She cut her garments to produce minimal waste, while flattering wearers\u2019 bodies. Her garments are eye-catching for their colors, classic drapery and sophistication.\u00a0 Her grandfather Paul and her father Emmanuel\u2019s abstract paintings inspired the patterns for her textiles and serve as an expression of her interest in art. \u201cThis was the perfect opportunity, to approach sustainability through art, \u201c she says, \u201cafter all, art has always been a great medium to communicate with the masses in order to make great changes in the world\u201d\u2026subversively, stylishly and successfully. \u00a0<\/p>\n\n

Text von Ana Finel Honigman<\/a><\/strong>
<\/a><\/p>\n

Read an interview with NEEMIC on China’s sustainable fashion surge<\/a><\/b><\/p>","protected":false},"excerpt":{"rendered":"

Rahel Guiragossian, graduate collection. Photo by I AM JOHANNES Revolutions\u2019 greatest successes aren\u2019t on the barricades but at the breakfast table. When ideological upheaval comes commonplace, that\u2019s when real change can be measured. Right now, fashion is experiencing a seismic shift. Ecological awareness is the height of fashion, with ethical lines becoming increasingly chic, designers…<\/p>","protected":false},"author":1,"featured_media":17769,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[81],"tags":[219,1899,21,1900,1456],"class_list":["post-17743","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion","tag-ana-finel-honigman","tag-esmod-berlin","tag-fashion","tag-sequins","tag-sustainable-fashion"],"acf":{"main_category":null,"legacy":"1","exclude_from_ads":null,"hero_title":null,"subtitle":null,"hero":null,"teasers":null,"facebook_image":null,"related_articles":null,"next_article":null,"sleek_card_focus":null,"content":null},"yoast_head":"\nNot so superfluous: sequins go sustainable Not so superfluous: sequins go sustainable<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sleek-mag.com\/de\/article\/not-so-superfluous-sequins-go-sustainable\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Not so superfluous: sequins go sustainable Not so superfluous: sequins go sustainable\" \/>\n<meta property=\"og:description\" content=\"Rahel Guiragossian, graduate collection. 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