{"id":36595,"date":"2016-09-14T13:07:56","date_gmt":"2016-09-14T11:07:56","guid":{"rendered":"https:\/\/www.sleek-mag.com\/?p=36595"},"modified":"2016-09-14T13:07:56","modified_gmt":"2016-09-14T11:07:56","slug":"oloapitreps","status":"publish","type":"post","link":"https:\/\/www.sleek-mag.com\/de\/article\/oloapitreps\/","title":{"rendered":"The Hot Shoreditch Designers Keeping their Identity Secret"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p class=\"size--small\"><img decoding=\"async\" class=\"size-full wp-image-36946\" src=\"https:\/\/www.sleek-mag.com\/wp-content\/uploads\/2016\/09\/oloap.jpg\" alt=\"Oloapitreps, ss17, preview, menswear, \" width=\"1500\" height=\"1000\" \/> Image Courtesy of OLOAPITREPS<\/p>\n<p>&nbsp;<br \/>\nOLOAPITREPS launched in 2015 at concept store,\u00a0<a href=\"http:\/\/www.127bricklane.com\/\">127 Brick Lane<\/a>, in Shoreditch with a full pink collection. Their inspiration had come from the Sapuers, a clique of sharply dressed African men who sport the colour to express male elegance, and it was a hit. The rose-hued line of fluffy shoes and tailored separates fast became popular with London&#8217;s fashion stylists. Yet, the designer behind the brand remains anonymous. They explain their reasons: &#8220;I would love to focus the importance to the clothes that are made, I&#8217;m not hiding, I just want the priority to be the clothing&#8221;. With today designers feeling the pressure to be the &#8216;face&#8217; of their brand and post daily updates of their lunch and dogs alongside their collections, this is certainly a bold move. Here is a look at their SS&#8217;17 of one-off designs made of vintage T-shirts.<br \/>\n&nbsp;<br \/>\n<img decoding=\"async\" class=\"aligncenter size-full wp-image-36667\" src=\"https:\/\/www.sleek-mag.com\/wp-content\/uploads\/2016\/09\/oloapitreps3.jpg\" alt=\"oloapitreps3\" width=\"1500\" height=\"1000\" \/><br \/>\n&nbsp;<br \/>\n<img decoding=\"async\" class=\"aligncenter size-full wp-image-36684\" src=\"https:\/\/www.sleek-mag.com\/wp-content\/uploads\/2016\/09\/oloapitreps3-1.jpg\" alt=\"OLOAPITREPS, OLOAPITREPS SS17, OLOAPITREPS LOOKBOOK\" width=\"1500\" height=\"1000\" \/><br \/>\n&nbsp;<\/p>\n<p class=\"size--small\"><img decoding=\"async\" class=\"wp-image-36674 size-full\" src=\"https:\/\/www.sleek-mag.com\/wp-content\/uploads\/2016\/09\/oloapitreps2-1.jpg\" alt=\"OLOAPITREPS, OLOAPITREPS LOOKBOOK, OLOAPITREPS ss17\" width=\"1500\" height=\"1000\" \/> SS17 shot by photographer Oscar Lindqvist. Models:Alex &amp; Oliver Bromfield from Nevs Models<\/p>\n<p>&nbsp;<\/p>\n<p class=\"size--small\"><img decoding=\"async\" class=\"wp-image-36900 size-full\" src=\"https:\/\/www.sleek-mag.com\/wp-content\/uploads\/2016\/09\/oloapitreps.jpg\" alt=\"Images by @oloapitreps\" width=\"1500\" height=\"1000\" \/> The Debut Pink Collection. Images courtesy of <a href=\"https:\/\/www.instagram.com\/p\/BJY0SHXhAVO\/?taken-by=oloapitreps\">@oloapitreps<\/a><\/p>\n<p>&nbsp;<br \/>\n<a href=\"http:\/\/www.oloapitreps.com\/\" target=\"_blank\">www.oloapitreps.com<\/a><br \/>\n<a href=\"https:\/\/www.instagram.com\/oloapitreps\/\">@oloapitreps<\/a><br \/>\n&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>A London menswear brand you need to know <\/p>","protected":false},"author":1,"featured_media":36662,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[81],"tags":[5697,5698,3132,5699,5700,5701,4780],"class_list":["post-36595","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion","tag-127-bricklane","tag-alex-bromfield","tag-maison-margiela","tag-nevs-models","tag-oloapitreps","tag-oscar-lindqvist","tag-ss17"],"acf":{"main_category":null,"legacy":"1","exclude_from_ads":null,"hero_title":null,"subtitle":null,"hero":null,"teasers":null,"facebook_image":null,"related_articles":null,"next_article":null,"sleek_card_focus":null,"content":null},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Hot Shoreditch Designers Keeping their Identity Secret The Hot Shoreditch Designers Keeping their Identity Secret<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sleek-mag.com\/de\/article\/oloapitreps\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Hot Shoreditch Designers Keeping their Identity Secret The Hot Shoreditch Designers Keeping their Identity Secret\" \/>\n<meta property=\"og:description\" content=\"A London menswear brand you need to know\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sleek-mag.com\/de\/article\/oloapitreps\/\" \/>\n<meta property=\"og:site_name\" content=\"Sleek Magazine\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/sleekmag\/\" \/>\n<meta property=\"article:published_time\" content=\"2016-09-14T11:07:56+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@sleekmag\" \/>\n<meta name=\"twitter:site\" content=\"@sleekmag\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"sleek\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"1\u00a0Minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.sleek-mag.com\/#website\",\"url\":\"https:\/\/www.sleek-mag.com\/\",\"name\":\"Sleek Magazine\",\"description\":\"Sleek is Germany\u2019s leading independent media house\/brand for creativity and innovation located in Berlin the creative capital of the world. 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