{"id":56157,"date":"2017-09-06T15:51:37","date_gmt":"2017-09-06T13:51:37","guid":{"rendered":"https:\/\/www.sleek-mag.com\/?p=56157"},"modified":"2017-09-06T15:51:37","modified_gmt":"2017-09-06T13:51:37","slug":"diesel-are-as-tired-of-perfection-as-you-are","status":"publish","type":"post","link":"https:\/\/www.sleek-mag.com\/de\/article\/diesel-are-as-tired-of-perfection-as-you-are\/","title":{"rendered":"Diesel Are as Tired of Perfection as You Are"},"content":{"rendered":"<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-56159\" src=\"https:\/\/www.sleek-mag.com\/wp-content\/uploads\/2017\/09\/DieselGoWithTheFlaw.jpg\" alt=\"\" width=\"1500\" height=\"1000\" \/><br \/>\n<span style=\"font-weight: 400;\">In a world where our identities are becoming increasingly edited and curated, Diesel is taking a stand against perfection with their new campaign. First on the agenda was opting out of the endless scroll of &#8220;perfect&#8221; Instagram images by erasing everything on their account. Starting afresh, their new campaign is all about going against the grain by going &#8220;with the flaw&#8221; \u2014 as the brand explained, &#8220;We think perfection is boring, and especially on Instagram everybody seeks perfection. Perfect photo, perfect picture, perfect life. And we are just tired of it. So we decided to delete everything for an imperfect new beginning\u201d.<\/span><br \/>\n<img decoding=\"async\" class=\"aligncenter size-full wp-image-56163\" src=\"https:\/\/www.sleek-mag.com\/wp-content\/uploads\/2017\/09\/DieselGoWithTheFlaw5.jpg\" alt=\"\" width=\"1500\" height=\"1000\" \/><br \/>\n<span style=\"font-weight: 400;\">The idea that perfection is overrated has long been trumpeted in fashion as well as other creative industries, but Diesel\u2019s new campaign offers a refreshing example of a well-known and high-end brand embracing this ideology. Alongside the campaign images, Diesel has released a short film by Fran\u00e7ois Rousselet, rousing us to embrace the imperfect details in ourselves and in our day-to-day lives. Set to the strains of Edith Piaf\u2019s &#8220;Non, je ne regrette rien&#8221;, the tribe of models laugh in the face of the mundane and normal, promoting the idea of self-love and perseverance in \u00a0the face of adversity. In the words of Creative Director Nicola Formichetti , &#8220;being unique is much more beautiful than being perfect&#8221;. Watch the entire campaign video <a href=\"https:\/\/www.youtube.com\/watch?v=aYxG1ASrYKo\">hier<\/a>.<\/span><br \/>\n<img decoding=\"async\" class=\"aligncenter size-full wp-image-56162\" src=\"https:\/\/www.sleek-mag.com\/wp-content\/uploads\/2017\/09\/DieselGoWithTheFlaw4.jpg\" alt=\"\" width=\"1500\" height=\"1000\" \/> <img decoding=\"async\" class=\"size-full wp-image-56161 aligncenter\" src=\"https:\/\/www.sleek-mag.com\/wp-content\/uploads\/2017\/09\/DieselGoWithTheFlaw3.jpg\" alt=\"\" width=\"1500\" height=\"1000\" \/> <img decoding=\"async\" class=\"size-full wp-image-56160 aligncenter\" src=\"https:\/\/www.sleek-mag.com\/wp-content\/uploads\/2017\/09\/DieselGoWithTheFlaw2.jpg\" alt=\"\" width=\"1500\" height=\"1000\" \/><br \/>\nFor more information, head in store or to <a href=\"http:\/\/campaign.diesel.com\/gowiththeflaw\/de.html?utm_source=instagram&amp;utm_medium=social-organic&amp;utm_campaign=brand_fw17-main_brand&amp;utm_content=denim-skinny_image\" target=\"_blank\" rel=\"noopener\">Diesel.com. <\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Diesel champion flaws and imperfection in stunning new campaign film and images<\/p>","protected":false},"author":1,"featured_media":56158,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[81],"tags":[6616,3377,968,9198,9199],"class_list":["post-56157","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion","tag-aw17","tag-diesel","tag-film","tag-imperfect","tag-new-season"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Diesel are as Tired of Imperfection as you are<\/title>\n<meta name=\"description\" content=\"Diesel champion flaws and imperfection in stunning new campaign film and images\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sleek-mag.com\/de\/article\/diesel-are-as-tired-of-perfection-as-you-are\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Diesel are as Tired of Imperfection as you are\" \/>\n<meta property=\"og:description\" content=\"Diesel champion flaws and imperfection in stunning new campaign film and images\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sleek-mag.com\/de\/article\/diesel-are-as-tired-of-perfection-as-you-are\/\" \/>\n<meta property=\"og:site_name\" content=\"Sleek Magazine\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/sleekmag\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-09-06T13:51:37+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@sleekmag\" \/>\n<meta name=\"twitter:site\" content=\"@sleekmag\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"sleek\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"1\u00a0Minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.sleek-mag.com\/#website\",\"url\":\"https:\/\/www.sleek-mag.com\/\",\"name\":\"Sleek Magazine\",\"description\":\"Sleek is Germany\u2019s leading independent media house\/brand for creativity and innovation located in Berlin the creative capital of the world. 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