{"id":64218,"date":"2018-04-18T16:28:44","date_gmt":"2018-04-18T14:28:44","guid":{"rendered":"https:\/\/www.sleek-mag.com\/?p=64218"},"modified":"2018-10-19T08:06:24","modified_gmt":"2018-10-19T08:06:24","slug":"bernard-closet","status":"publish","type":"post","link":"https:\/\/www.sleek-mag.com\/de\/article\/bernard-closet\/","title":{"rendered":"Berlin Closets: The British Ex-Sneakerhead Who Takes Cues From Casper (The Friendly Ghost)"},"content":{"rendered":"

\"\"Bernard Koomson doesn\u2019t think he\u2019s creative, but everything about him suggests otherwise. As the programmer for style and culture festival Bread and Butter, and co-founder of the globetrotting audiovisual collective deadHYPE, it\u2019s safe to say that his innovative outlook on fashion is just one of his many creative qualities. Koomson\u2019s approaches his three passions from a similar perspective. \u201cI like to DJ, I like to cook and I like to wear clothes. I take different ingredients and add them together in cooking; in DJing I mix different tracks, and I put different clothes together.\u201d Like any good DJ or chef, in regard to style, his skill lies in pulling from an ever expanding pool of references, which range from Korn to Casper (the friendly ghost). Although Koomson counts Tupac as his primary style icon, it\u2019s clear that he has honed in on an aesthetic that is 100% his own. Koomson was kind enough to let SLEEK into his closet, where he shared with us the stories behind some of his favourite pieces. <\/span>
\n\"\"
\nIt all started with sneakers. Now in his late 20s, Koomson remembers his teenage years writing on Nike Talk with people like Highsnobiety founder, David Fischer. Though sneakerhead culture has captured mainstream attention in recent years, back then, it was a subculture Koomson felt part of. Working in shoe stores in and around London, including<\/span>\u00a0Offspring in Covent Garden, his footwear fascination grew. Koomson\u2019s keen eye and wealth of knowledge made him a successful reseller; he bought and resold so he could buy again. Even as a kid, Koomson remembers being \u201creally particular\u201d with his mother about what he wanted to wear, specifying style and colour before they even arrived at the store. His relentless specificity in regard to what he wears is the foundation of his next-level personal style. Today, Koomson considers himself over the sneaker hype culture, but still has an enviable collection to commemorate his years as a sneakerhead.<\/span>
\n\"\"At just 20 years old, Koomson <\/span>left England for an internship at the headquarters his all time favourite brand, Adidas. <\/span>He describes himself as a genuine Adidas \u201cfanboy\u201d who then suddenly landed his dream job. \u201cI was super gassed to be there. It was almost unhealthy!\u201dAnd rightly so \u2014 not everyone gets to meet Kanye West as an intern. There\u2019s no doubt Koomson\u2019s veritable stoke helped him shine at work, landing a job in digital marketing at Adidas in Amsterdam. Having never visited the city, the young Brit boarded a plane and started a new life in the Dutch city, where he lived for 5 years. Although Koomson now has a different place of work, his Berlin closet features a rainbow of Adidas tracksuits that pay tribute to his past. The best part about moving on from Adidas? Getting to wear Nike. <\/span>
\n\"\"
\nBetween then and now, Koomson has changed cities and jobs, but his dedication to his project, deadHYPE has been unwavering. Although he refers to audio-visual as \u201ca really strong hobby\u201d, it\u2019s clear that it\u2019s as much Koomson\u2019s career as anything else. \u201cWe do music, radio, DJing, VJing and live events,\u201d Koomson explains. \u201cWe work with different people in different cities, across different platforms, we\u2019ve even worked with the Dutch Government\u201d. His propensity for combining sound and music doesn\u2019t stop there. Koomson has a wealth of deadHYPE related material to share: logos, T-shirts and even a self-designed jacket, to commemorate their recent tour in Asia. \u201cI had never seen lava on clothes before,\u201d he tells us. \u201cSo I designed this jacket with that print. Then we added patches and flags for every country we visited.\u201d Many of Koomson\u2019s clothes relate directly to his experiences and come with verifiable backstories. This one-of-a kind approach to his garments is a lingering theme in his beloved pieces. If he owns something that isn\u2019t perfect for his style or his body, he\u2019ll figure out how to make it that way.<\/span>
\n\"\"
\nMany of the items Koomson showed to SLEEK featured his own alterations or additions. Highlights include a neoprene scuba jacket (from a military store), which he added a self-made patch to, overall ski pants which he spent weeks taking the lining out of, a matching black denim jacket and trouser with acid-brown, hand painted bleach streaks and a keychain devised from some pieces of his own hair. Koomson insists he doesn\u2019t have \u201cproduction skill\u201d, but on seeing his clothes, it\u2019s clear his imagination and resourcefulness reap altogether new designs. When asked if he\u2019s ever thought about creating his own line, he replies, \u201cI\u2019ve definitely thought about it. But I would never want to make clothes for one kind of person.\u201d Although ironically, that\u2019s exactly what he\u2019s ended up doing, by making clothing for himself.<\/span>
\n\"\"
\nLike any true style icon, Koomson\u2019s closet is also filled with some exceptionally rare pieces. His limited edition NBA jacket by Jeff Hamilton and vintage korean moto-jacket with hand painted flames are like fashion trophies awarded to him and him only. Koomson says he really only buys things when he needs them and when he does buy, he plans for long term use (proven by his once brown, now black NBA jacket). That\u2019s one thing which aligns him more with Berlin than Amsterdam, where he feels people \u201cdress more clean and sharp\u201d. \u201cBerlin has a really gritty style, it\u2019s authentic and not fabricated. I find that really beautiful actually,\u201d says Koomson. Since moving to the German capital, Koomson acknowledges a bit of a shift in his own dress. When asked how he\u2019s changed, Koomson replied with a smile, \u201cI definitely wear more leather\u201d.<\/span>
\n\"\"<\/p>","protected":false},"excerpt":{"rendered":"

We delve inside the closet of the British Berliner responsible for Zalando’s Bread and Butter, and audiovisual globetrotting collective, deadHYPE.<\/p>","protected":false},"author":1,"featured_media":71302,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[81],"tags":[1014,10503,351,10504,3128,212,680,1348,7266],"class_list":["post-64218","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion","tag-adidas","tag-bernard-koomson","tag-bread-butter","tag-bread-and-butter","tag-gucci","tag-louis-vuitton","tag-nike","tag-streetwear","tag-zalando"],"acf":{"legacy":true,"main_category":81,"exclude_from_ads":[],"hero_title":"","subtitle":"","hero":{"video":false,"image":false,"header_color":"black","overlay_color":"","overlay_text_color":"black"},"teasers":{"video":false,"image":{"ID":71302,"id":71302,"title":"bclosets4","filename":"bclosets4-1.jpg","filesize":392483,"url":"https:\/\/www.sleek-mag.com\/wp-content\/uploads\/2018\/04\/bclosets4-1.jpg","link":"https:\/\/www.sleek-mag.com\/de\/article\/bernard-closet\/bclosets4\/","alt":"","author":"1","description":"","caption":"","name":"bclosets4","status":"inherit","uploaded_to":64218,"date":"2018-10-19 08:03:37","modified":"2018-10-19 08:03:37","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.sleek-mag.com\/wp-includes\/images\/media\/default.png","width":734,"height":505,"sizes":{"thumbnail":"https:\/\/www.sleek-mag.com\/wp-content\/uploads\/2018\/04\/bclosets4-1.jpg","thumbnail-width":128,"thumbnail-height":88,"medium":"https:\/\/www.sleek-mag.com\/wp-content\/uploads\/2018\/04\/bclosets4-1.jpg","medium-width":734,"medium-height":505,"medium_large":"https:\/\/www.sleek-mag.com\/wp-content\/uploads\/2018\/04\/bclosets4-1.jpg","medium_large-width":734,"medium_large-height":505,"large":"https:\/\/www.sleek-mag.com\/wp-content\/uploads\/2018\/04\/bclosets4-1.jpg","large-width":734,"large-height":505,"1536x1536":"https:\/\/www.sleek-mag.com\/wp-content\/uploads\/2018\/04\/bclosets4-1.jpg","1536x1536-width":734,"1536x1536-height":505,"2048x2048":"https:\/\/www.sleek-mag.com\/wp-content\/uploads\/2018\/04\/bclosets4-1.jpg","2048x2048-width":734,"2048x2048-height":505,"trp-custom-language-flag":"https:\/\/www.sleek-mag.com\/wp-content\/uploads\/2018\/04\/bclosets4-1.jpg","trp-custom-language-flag-width":18,"trp-custom-language-flag-height":12,"wpvr_mobile":"https:\/\/www.sleek-mag.com\/wp-content\/uploads\/2018\/04\/bclosets4-1.jpg","wpvr_mobile-width":734,"wpvr_mobile-height":505}},"width":"4","proportion":"natural"},"facebook_image":false,"related_articles":"","next_article":"","content":false},"yoast_head":"\nBerlin Closets: The British Ex-Sneakerhead Who Takes Cues From Casper (The Friendly Ghost)<\/title>\n<meta name=\"description\" content=\"We delve inside the closet of the British Berliner responsible for Zalando's Bread and Butter, and audiovisual globetrotting collective, deadHYPE.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sleek-mag.com\/de\/article\/bernard-closet\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Berlin Closets: The British Ex-Sneakerhead Who Takes Cues From Casper (The Friendly Ghost)\" \/>\n<meta property=\"og:description\" content=\"We delve inside the closet of the British Berliner responsible for Zalando's Bread and Butter, and audiovisual globetrotting collective, deadHYPE.\" \/>\n<meta property=\"og:url\" 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