{"id":86958,"date":"2020-12-10T19:58:51","date_gmt":"2020-12-10T19:58:51","guid":{"rendered":"https:\/\/www.sleek-mag.com\/?p=86958"},"modified":"2020-12-17T15:32:43","modified_gmt":"2020-12-17T15:32:43","slug":"20-years-of-frederic-malle","status":"publish","type":"post","link":"https:\/\/www.sleek-mag.com\/de\/article\/20-years-of-frederic-malle\/","title":{"rendered":"Smells like success: 20 Years of Fr\u00e9d\u00e9ric Malle"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":86961,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[166],"tags":[15805,13324,15807,15810,9315,15808,15809,15806,5226,11238],"class_list":["post-86958","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sleek-likes","tag-20-years","tag-archives","tag-brigitte-lacombe","tag-editions-de-parfums-frederic-malle-the-first-twenty-years","tag-frederic-malle","tag-jean-claude-ellena","tag-marion-vignal","tag-parfums","tag-perfumes","tag-rizzoli"],"acf":{"main_category":166,"legacy":false,"exclude_from_ads":[],"hero_title":"","subtitle":"'\u00c9ditions de Parfums Fr\u00e9d\u00e9ric Malle: The First Twenty Years' courtesy of Rizzoli, offers a rare insight into the engrossing visual history of Fr\u00e9d\u00e9ric Malle's approach to perfume.","hero":{"video":false,"image":false,"header_color":"black","overlay_color":"","overlay_text_color":"black"},"teasers":{"video":false,"image":{"ID":86961,"id":86961,"title":"FM Grenelle in 2000.jpg","filename":"FMGrenellein2000.jpg","filesize":306665,"url":"https:\/\/www.sleek-mag.com\/wp-content\/uploads\/2020\/12\/FMGrenellein2000.jpg","link":"https:\/\/www.sleek-mag.com\/de\/article\/20-years-of-frederic-malle\/fm-grenelle-in-2000-jpg\/","alt":"","author":"1","description":"","caption":"","name":"fm-grenelle-in-2000-jpg","status":"inherit","uploaded_to":86958,"date":"2020-12-10 12:57:46","modified":"2020-12-10 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Grenelle in 2000.jpg","filename":"FMGrenellein2000.jpg","filesize":306665,"url":"https:\/\/www.sleek-mag.com\/wp-content\/uploads\/2020\/12\/FMGrenellein2000.jpg","link":"https:\/\/www.sleek-mag.com\/de\/article\/20-years-of-frederic-malle\/fm-grenelle-in-2000-jpg\/","alt":"","author":"1","description":"","caption":"","name":"fm-grenelle-in-2000-jpg","status":"inherit","uploaded_to":86958,"date":"2020-12-10 12:57:46","modified":"2020-12-10 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Archives Editions de Parfums Fr\u00e9d\u00e9ric Malle"}},{"acf_fc_layout":"text_area","text_area":"

To pursue a creative endeavour for a decade is undoubtedly tough\u2014capturing and subsequently sustaining both desirability and relevance pits itself against one of human nature\u2019s most innate cravings\u2014wanting something better. To creatively excel for two decades borders on unicorn-level rarity.\u00a0<\/span><\/p>\n

Despite the odds, it\u2019s something that perfume house Fr\u00e9d\u00e9ric Malle<\/a> has managed to do. Known more formally as Editions de Parfums Fr\u00e9d\u00e9ric Malle, the house\u2019s longevity is ultimately down to the central value it was conceived with: craft fragrances with the same degree of reverence and artistry as haute couture.<\/span><\/p>\n

However, this does not simply involve crafting the most alluring fragrance but in crafting a synesthetic experience that incorporates all your other senses to a symphonic effect. To celebrate the house’s twentieth anniversary,\u00a0Rizzoli<\/a> has published a visual history of Malle\u2019s double decade quest for beauty and freedom, titled \u00c9ditions de Parfums Fr\u00e9d\u00e9ric Malle: The First Twenty Years<\/a>.<\/span><\/p>\n

Malle\u2019s background prior to perfumery should not go unnoticed \u2014 as a publisher, his success has revolved around elevating the present vernacular so that perfume’s semantic rhetoric acknowledges the artistic expression innate to its craft. A keen collaborator, Malle explains in the book’s foreword that his approach involves “bringing on board authors and figuring out why we don\u2019t all talk about perfume in the same way” as other artistic outputs. He expands by saying:\u00a0\u201cto create is to invent, and to invent is to make choices\u201d. If the first twenty years have shown us anything, it’s that Malle has a knack for making the right choices.<\/span><\/p>\n"},{"acf_fc_layout":"images","gallery":[{"ID":86960,"id":86960,"title":"FY20_Portrait_FredericMalle_HeRO_@BrigitteLacombe.jpg","filename":"FY20_Portrait_FredericMalle_HeRO_@BrigitteLacombe-e1607605108863.jpg","filesize":428304,"url":"https:\/\/www.sleek-mag.com\/wp-content\/uploads\/2020\/12\/FY20_Portrait_FredericMalle_HeRO_@BrigitteLacombe-e1607605108863.jpg","link":"https:\/\/www.sleek-mag.com\/de\/article\/20-years-of-frederic-malle\/fy20_portrait_fredericmalle_hero_brigittelacombe-jpg\/","alt":"","author":"1","description":"","caption":"","name":"fy20_portrait_fredericmalle_hero_brigittelacombe-jpg","status":"inherit","uploaded_to":86958,"date":"2020-12-10 12:57:41","modified":"2020-12-10 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Brigitte Lacombe"}},{"acf_fc_layout":"text_area","text_area":"

‘\u00c9ditions de Parfums Fr\u00e9d\u00e9ric Malle: The First Twenty Years’\u00a0by Fr\u00e9d\u00e9ric Malle, Jean-Claude Ellena, and Marion Vignal courtesy of Rizzoli<\/a>\u00a0is available to purchase here<\/a>.<\/em><\/p>\n"}]},"yoast_head":"\nSmells like success: 20 Years of Fr\u00e9d\u00e9ric Malle Smells like success: 20 Years of Fr\u00e9d\u00e9ric Malle<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sleek-mag.com\/de\/article\/20-years-of-frederic-malle\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Smells like success: 20 Years of Fr\u00e9d\u00e9ric Malle Smells like success: 20 Years of Fr\u00e9d\u00e9ric Malle\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sleek-mag.com\/de\/article\/20-years-of-frederic-malle\/\" \/>\n<meta property=\"og:site_name\" content=\"Sleek Magazine\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/sleekmag\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-12-10T19:58:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-12-17T15:32:43+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@sleekmag\" \/>\n<meta name=\"twitter:site\" content=\"@sleekmag\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"sleek team\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.sleek-mag.com\/#website\",\"url\":\"https:\/\/www.sleek-mag.com\/\",\"name\":\"Sleek Magazine\",\"description\":\"Sleek is Germany\u2019s leading independent media house\/brand for creativity and innovation located in Berlin the creative capital of the world. 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