Now in its fourth year, London Collections: Men has built a reputation as one of the most exciting menswear-centric fashion weeks. This afternoon the beautiful chaos begins yet again. To curb the anticipation, here are the five brands—and men—we’re looking forward to seeing on the catwalk this season.
@_charlesjeffrey
Charles Jeffrey LOVERBOY
Proving the party doesn’t stop just because uni has, Central Saint Martins graduate Charles Jeffrey became the college’s unofficial social chair with the creation of his monthly club night “LOVERBOY”. This year, the resident party animal has been invited to present his menswear collection at The MAN, a show hosted by Topman and Fashion East that previously showed JW Anderson of Loewe fame.
@harris_reed
Harris Reed
Yesterday afternoon Harris Instagrammed a photo at Burberry’s casting, leaving us curious to see which designers he’ll strut his stuff for this week. Flowing hair and legs for days make this model a dream to watch on the runway.
@phoebeenglish
Phoebe English Man
A fresh face in the men’s fashion game, Phoebe English is already well-known among gracefully-dressed women for her luxurious and detailed femme pieces. A 2015 foray into menswear proved the designer’s creative versatility. Relaxed silhouettes and endless amounts of effortlessly cool vibes put this designer high on our radar.
@jw_anderson
J.W.Anderson
After last season’s eyebrow raising announcement that his men’s presentation would be live streamed on Grindr, we can’t wait to see what surprises Jonathan Anderson has in store for us this time around. The Irish creative has been hard at work these days, with a successful ascent as Creative Director at Loewe in addition to designing for his own label.
@bradphillips_78
Bradley Phillips
With experience walking for high profile labels such as Kenzo, Valentino and Bottega Veneta, it’s safe to say Bradley has accomplished a lot more than most of his fellow 18 year old friends. Earlier this year, WWD named him as one of their faces to watch for Paris Fashion Week. Our guess is this season will be no different for the young male model.
All images courtesy of Instagram