H&M Autumn Collection 2013
After the success of the Paris Fashion Week catwalk show, the H&M Autumn Collection 2013, introduces a side to this high street brand that you won’t have seen before.
The women’s collection plays with an embedded tomboy spirit channelled through the dramatic execution, with tailored dresses creating structured silhouettes, and key pieces that incorporate the toughness of leather but contrast it with the softness of sequin, fake fur, and jersey. Stacking of accessories, flat biker boots, and a general badass attitude, this collection feels like it should prepare you not only for the winter months but also for life.
Over on the other side, the men’s collection shares the drama of the women’s range, but is mixed with a classic, tailored style. The use of rich fabrics such as jersey, satin, and leather lends it its timeless quality, while effortlessly mixing the practicality of a Chelsea boot with a keen eye for forward thinking style.
In stores September 5th 2013.
Go to www.hm.com to find stockists near you.