Courtesy of Absolut Vodka.
The new Absolut Artist Edition celebrates the legacy of pop art icon Keith Haring. Nearly four decades after his first collaboration with Absolut, Haring’s spirit returns for a generation that sees art as an expression of freedom, energy, and connection. The artist edition has been available in stores since October.
Keith Haring is one of the most influential artists of the 1980s. His work, characterized by vibrant colors, dancing figures, and bold lines, brought the streets of New York onto the canvas. Haring made art accessible. It was meant not just to exist in galleries but to be part of everyday life on walls, billboards, and in public spaces. With his unmistakable visual language, he shaped the pop art movement and made social statements against exclusion and in favor of diversity and creativity. His work remains a symbol of the power of art to connect people.
Photography by Tseng Kwong Chi, Keith Haring, Bad Boy, Bordeaux France, 1985.
The new Absolut Haring Edition captures this spirit. The bottle features Haring’s signature and showcases his iconic dancing figures in vibrant red and yellow against the Absolut blue. A hand-drawn detail of the Absolut medallion with founder L. O. Smith adds a personal touch to the bottle. This transforms a functional object into a piece of kinetic art that combines collectibility with creative energy.
The collaboration between Keith Haring and Absolut Vodka has a long-standing tradition. Haring designed his first Absolut bottle in 1986 on the recommendation of Andy Warhol. The new artist edition continues this story. It combines art, lifestyle, and the feeling of owning a special collector’s item. Fans can not only admire the edition but also experience it. With three signature drinks – Absolut Haring Fizz, Collins, and Screw – pop art becomes a taste experience.
The Absolut Haring Artist Edition has been available since October in 1-liter and 700-milliliter bottles. Limited, exclusive, and iconic, it brings together art, design, and taste into a unique collector’s piece that delights both fans and art lovers. This edition is more than a bottle – it is a celebration of creativity and a tribute to the enduring legacy of Keith Haring. It invites everyone to explore the joy, energy, and freedom that his art represents.
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