Diamond’s are a girls’ best friend, but courage, independence and strength are everyone’s, expresses the roman jewellery brand Bulgari with the launch of their new B.zero1 Rock Chain. Last Friday, on the 5th of November, not only was Bonfire Night widely celebrated but also the launch of Bulgari’s new product. Taking place in the Alhambra on the iconic Kurfürstendamm in the German Capital, the brand threw an extravagant cocktail party to commemorate the launch.
Sebastian Sauvé and Mago Dovjenko. BVLGARI Berlin © Clemens Porikys.
Besides the brand ambassadors Princess Lilly zu Sayn Wittgenstein-Berleburh and Stephan Luca, the brand invited a broad spectrum of artists, actors, creators and musicians. German entertainment household names such as Palina Rojinski, Veronika Heilbrunner, Stephanie Giesinger, DJ Alexander “Ali” Schwarz or Rapper UFO361 were only a few big names on the sought-after guestlist. To adapt to the product, the brand decked the location out in a colour scheme of white, yellow, and rose gold.
Dancing to the beats of the rapper, and digesting Italian food and sipping on signature cocktails, the guests were celebrating the values the house, as well as the B.zero1 Rock Chain, stands for: expression, strength, and groundbreaking pioneer spirit.
