Exceptional Italian elegance seen from a new perspective

The house of FENDI takes a trip back to ancient Greece, between classicism and modernity, for the campaign of its Autumn/Winter 2021 Collection. Creatively directed by Ronnie Cooke Newhouse and photographed by Craig McDean against the backdrop of the FENDI headquarters at Palazzo della Civiltà Italiana, this first campaign by fashion designer Kim Jones, is rich with references to ancient Rome, and luxurious Roman homes. Its modern, clean lines are a modern nod to a new visual identity, definitely Fendi.

CREDITS

Artistic Director of Couture and Womenswear: Kim Jones
Artistic Director of Accessories and Menswear: Silvia Venturini Fendi
Artistic Director of Jewelry: Delfina Delettrez Fendi
Creative Director: Ronnie Cooke Newhouse
Photographer: Craig McDean
Hair: Guido Palau
Make-Up: Peter Philips
Stylist: Melanie Ward
Model: Rianne Van Rompaey
Malika Louback
He Cong
Tianna St. Louis

Location: Rome