Photography by Colette der Kinderen. Image Courtesy of KEEN and Gramicci.
As the desire to escape the routine of everyday life grows, reconnecting with nature and exploring the great outdoors has become increasingly popular. Since 2003, KEEN has been a loyal companion for outdoor lovers and has continually evolved alongside its community.
Photography by Colette der Kinderen. Image Courtesy of KEEN and Gramicci.
This fall/winter season, KEEN reimagines the Jasper Zionic sneaker in collaboration with the renowned outdoor brand Gramicci. This release pays homage to KEEN’s rich heritage, drawing inspiration from Carver, a classic climbing shoe from 2008. The Jasper Zionic is a fusion of the best features of two shoes: the versatility of the Jasper and the performance of the Zionic. This unique combination of comfort, lightweight design, and stability makes it an ideal choice for both trail adventures and urban exploration.
Photography by Colette der Kinderen. Image Courtesy of KEEN and Gramicci.
Photography by Colette der Kinderen. Image Courtesy of KEEN and Gramicci.
The KEEN x Gramicci Jasper Zionic captures the rugged beauty of nature. Modern elements like zig-zag stitches and dynamic lines, which visually represent mountain ridges, bring Gramicci’s distinctive heritage into the present. Crafted from hairy and rough suede, this limited-edition sneaker evokes a sense of nostalgia with its nod to vintage outdoor aesthetics.
Photography by Colette der Kinderen. Image Courtesy of KEEN and Gramicci.
This collaboration marks the first partnership between KEEN and Gramicci, united by a shared commitment to innovation. True to KEEN’s ethos, the Jasper Zionic is manufactured without the use of harmful chemicals, including PFAS, ensuring sustainability without compromising design. Conceptualized with the creative insights of the outdoor creative platform Steep Learning Group, the Jasper Zionic is poised to make its mark on the streetwear scene in major fashion capitals; while still holding up to the standards of all outdoor enthusiasts.