No Sweat for Palladium Boots x Major Lazer

Palladium boots x Major Lazer

Palladium has teamed up with Major Lazer in their music video for the electro-dancehall track “Sweat,” featuring Laidback Luke and Ms. Dynamite. Durable on the wet winter streets, muddy festivals and, as the video shows, on any dance floor, the boots boast splashes of fluorescent paint to illustrate the song’s title. Shot entirely in black light, the video features Los Angeles-based dance crew The Underground Street Chronicles, whose electrifying krumping style produces the neon coloured sweat-like visuals. Only, they make it seem like it’s no sweat at all, in their enzyme-washed Pallabrouse Baggy Palladiums and models from the waterproof Pampa Sport Cuff WP2 range. “Sweat” was directed by Ryan Staake , who also worked on the video for Diplo’s “Set it Off”. Watch it here: